By March 2017, create a comprehensive communications plan for Healthy Active Arkansas for the remaining three quarters.
A social media content calendar has been created and content is coordinated among Healthy Active Arkansas partners.
By January 2018, draft the following documents for Board approval:
By January 2018, build and launch the new Healthy Active Arkansas website.
The Healthy Active Arkansas website went live on Dec. 27, 2017. The website, progress tracker and map would not have been possible without generous support from the Blue & You Foundation for a Healthier Arkansas.
Create a community culture of fitness and good nutrition through an evidence-based marketing strategy.
Implement appropriate communication strategies and engage various media to reach the greatest number of people.
Engage local champions that can influence the culture of health.